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Entrepreneurial Thinking




Admissions requirements

The World of Entrepreneurs


“Many great ideas have been lost because the people who had them could not stand being laughed at.” —-Anon
This course trains you how to become more effective in making decisions and getting things done through a series of assessments of values, assumptions and habits that will strengthen your empathetic, ethical and expressive qualities. The first part of each class focuses on analytical, ethical, and empathetic reflection, while the second part builds professional and personal skills. To be effective in school, work and private life, students must be able to exhibit a range of functional skills such as project planning, financial management, legal agreement and personal skills such as presenting, listening and negotiating. These skills will help you to navigate the complexities of life.

Course objectives

After completing this course you will be able to:

  • Explore new ways to handle pace, information, and unpredictability

  • Apply management intervention skills in team environments

  • Integrate customers into cooperation and competition

  • Focus on critical elements in negotiations

  • Explore and use listening as a means of persuasion

  • Differentiate between appropriate negotiation strategies

  • Recognize and use self-management techniques

  • Have a clearer vision on your personal future

  • Present yourself effectively


Once available, timetables will be published here.

Mode of instruction

Interactive lectures, workshops, coaching


  1. Essay/reframe 30% (Pass/Fail Basis)
  2. Impact project *Impact experience in class (group grade) 30% *Impact report (group grade) 15%
  3. Daily reflections (journaling) 10% (Pass/Fail Basis)
  4. Class assignments 15% (Pass/Fail Basis) *Eulogy (5%) *Mission statement (5%) *Autobiography (5%)


There will be a Blackboard site available for this course. Students will be enrolled at least one week before the start of classes.

Reading list

  • Stephen R. Covey, “Seven habits of highly effective people” (1989), chapters on Habit 1 and Habit 3.

  • Carol Dweck, “Mindsets and human nature: Promoting change in the Middle East, the schoolyard, the racial divide, and willpower”, American Psychologist, 67:8 (2012): 614-622.

  • Marshall Rozenberg “Nonviolent Communication” (2011) chapter 1 & 2.

  • Karim Benammar, Reframing or the art of thinking differently, (Amsterdam: Boom, 2012), chapter 4 & 5 (pp. 55-75).

  • Heike Bruch and Sumantra Ghoshal: Beware of the busy manager: HBR

  • Melanie Mitchell, Complexity: A Guided Tour (Oxford: Oxford University Press, 2009), Chapters 1 (“What is Complexity?”).


This course is open to LUC students and LUC exchange students. Registration is coordinated by the Education Coordinator. Interested non-LUC students should contact


Wicher Schols