Only open to master’s students in Psychology with specialisation Economic and Consumer Psychology.
This course provides you with advanced and specialized knowledge of the concepts, methods, and research findings central to the study of emotions in (social) contexts relevant to economic and consumer behaviour and of how this knowledge can be applied to understand and influence economic and consumer decisions. The seminars are interactive work group sessions and initiated by students’ views on the addressed themes. Each seminar has a specific theme to examine the influence of emotions on economic and consumer decisions (i.e., The Emotional Consumer, The Good Consumer, The Persuaded Consumer, The Complaining Consumer, The Conspicious Consumer, and The Cognitive Consumer). At the end of the course, your skills to apply theoretical insights to a ‘real life’ economic and consumer psychology topic will be further advanced and assessed by writing a paper.
During the course, students:
Gain specialized knowledge of theories, concepts, methods, and research findings central to the study of emotions in social contexts relevant to economic and consumer behaviour;
Learn to analyze different aspects of economic and consumer behaviour from a scientific perspective on emotions; and
Learn to apply their knowledge of emotions to understand and influence economic and consumer behaviour in practice.
For the timetables of your lectures, work groups and exams, please select your study programme in: Psychology timetables
Semester 1: Work group sessions
Semester 2: Work group sessions
Students need to enroll for lectures and work group sessions. Master’s course registration
Students are not automatically enrolled for an examination. They can register via uSis from 100 to 10 calendar days before the date. Students who are not registered will not be permitted to take the examination. Registering for exams
Mode of instruction
The course consists of 7 2-hour work group sessions (attendance of all work group sessions is mandatory; no web-lectures available).
The final grade is based on: 5 written assignments (1 selected for grading, 30%), 1 rated presentation (30%), and 1 final paper (40%).
The Institute of Psychology follows the policy of the Faculty of Social and Behavioural Sciences to systematically check student papers for plagiarism with the help of software. Disciplinary measures will be taken when fraud is detected. Students are expected to be familiar with and understand the implications of this fraud policy.
Dr. Elise Seip firstname.lastname@example.org